Market analysis
Metrics definition
Product roadmap

Online education is growing fast. The project’s focus is on understanding the key stakeholders and market players.

Problem statement:

  1. Identify key stakeholders involved in online learning and define their key motivations
  2. Select one user profile that learns online and create their persona.
  3. Identify the key players in the MOOC landscape and compare their reach, course offerings and business model.


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