You are a PM at Amazon and are responsible for the search feature. You have been asked to decide how many search results should be displayed on a single page when searching on Amazon. How would you go about it?

  Amazon
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Answers (1)

Clarifying Questions

Q: Is it related to particular category or over all the Amazon Categories? Home screen

Q: Is it related to particular device(Website, Mobile, Tab)? Website

(As of now Amazon is displaying the search result between 60 to 70 in a page.)

Q: Is performance is the concern? Yes , the load time should be 2 seconds.

Q: What is the customer preferences according to their feedback? A: We didn’t perform any survey

For deciding on # of search results displayed on a single page

  • I will gather the customer feedback through Survey
  • I will perform the A/B Testing on 2 different model
  • I will decide the # of searches on the basis of the load time.