Maria Leal
Skill Score
Rookie (2/6)
115
Industries
No Industries Found.
Skills
Evaluated for Senior Product Manager and Generalist PM role archetype
Performance by Category
Communication
0%
Strategy
0%
Design
0%
Technology
0%
Execution
0%
Go-to-market
0%
Top Skills
API integration Data retrieval Market analysis User research User journey and personas User feedback review Sales training and support Relationship building Product vision Product roadmap
Skill Progression
Experience

Sr. Product Manager

Achievements
• Optimized sales workflow through seamless incorporation of the self-signup product into Salesforce, resulting in a 75% increase in deal velocity within 3 months.
• Realized a 14% uptick in monthly calls per inside sales representative by deploying automated dialing and enhancing call data systems. Responsibilities
• Developed and executed the product and system strategy for the global commercial productivity systems and tools program. Aligned overarching business objectives with user needs and pain points in collaboration with engineering, marketing, and sales teams.
• Owned the program roadmap prioritization and GTM processes to tactically navigate trade-offs between short-term tactical goals and long-term strategic objectives, optimizing resource allocation and ensuring the delivery of a product portfolio in line with the business needs.
• Led a team of seven product owners, overseeing workload distribution, project assignments, and fostering a culture of continuous learning and professional development within the team.
• Established standardized global productivity and performance reporting and implemented a business review cadence with regional leadership teams.
• Led Scrum of scrums meeting to raise risks and cross functional dependencies related to Sales Systems strategic initiatives

Product Owner

Achievements
• Attained a 21% average increase in closed deals to first-trip conversion and an 11% gain in global sales productivity through the implementation of CRM-integrated automated messaging for acquisition and onboarding. Responsibilities
• Directed the business architecture and design of globally integrated CRM mobile messaging features, overseeing the creation of the PRD, securing funding, and obtaining business approvals.
• Managed the product roadmap and backlog prioritization
• Defined and executed UAT activities including test case definition, acceptance criteria, test scripts and execution with engineering and end-users.
• Designed the change management processes and post-implementation enablement activities including training, communications and adoption.

Sales Operations Manager

Achievements
• Realized 21% increase in productivity and 18% improvement in average 14-day conversion with the successful launch of WhatsApp for LATAM sales and onboarding
• Achieved a 9% reduction in cost-per-contact (CPC) and secured a 4.2 out of 5 customer satisfaction rating by introducing a new Salesforce-integrated WhatsApp/SMS support channel in the USA and LATAM, successfully deflecting more than 9% of restaurant support tickets with chatbots.
• Increased sales velocity by 3% increase in sales velocity and improved regional win rates by standardizing minimum CW requirements across LATAM and consolidating data collection and customer-facing interactions in sales process mariangelleal@gmail.com

Responsibilities
• Defined and implemented sales planning cycles in Latin America for all business segments in collaboration with strategy and planning team
• Optimized end-to-end process for sales systems enhancements in Jira, processed regional team requests
• Led sales tool enhancements, and managed releases and changes for sales teams (+1000 users) in APAC and LATAM

Operations Manager

• Led and managed a team of 10 junior account and support agents responsible for the growth of over 20K SMB accounts.
• Managed the activation process of new accounts ensuring achievement of conversion and speed targets while delivering excellent customer experience.
• Implemented a customer satisfaction program, identifying and prioritizing restaurant pain points, and established systematic process improvements to monitor and enhance overall customer satisfaction.
• Partnered with legal, compliance and regulatory to define the process requirements to ensure adherence to local regulations and know-your-customer practices to acquire and active restaurants in Mexico.

Data Analyst

• Curated and analyzed global startup funding data to extract meaningful insights, enabling informed decision-making for executives and providing valuable information to investors for strategic planning.
• Enabled company to raise $50K pre-launch and developed effective go-to-market strategy

Revenue Manager

• Achieved 12% YoY growth in gross bookings, co-led reconciliation process of actual vs. forecasted investments, and tracked ROI of marketing campaigns
• Developed and implemented annual marketing plan for Gillette, Oral B, and Duracell while part of cross-functional commercial team
• Managed and executed commercial finance annual planning process, setting quotas at category and sales rep level

Degree Programs

SAFe 5 Agilist

Master of Business Administration

B.S in Production Engineering

Licenses and Certifications

No Licenses or Certifications Found.