Mahesh Kolisetty
Skill Score
Rookie (2/6)
117
Industries
Information Technology
Contact
Evaluated for VP of Product and Growth PM role archetype
Performance by Category
Communication
0%
Strategy
0%
Design
0%
Technology
0%
Execution
0%
Go-to-market
0%
Skill Progression

Product Success

At Salesforce my job is to help customers achieve their Business and Marketing Goals

Program Manager – Digital Marketing

• Joined as the First member of Digital Marketing Practice team and have been through all the phases of Team building including various operation level activities like preparing Investment details, Budget plans, Asset creation and other team building related Initiatives.
• Involved in building two frameworks named SEO Audit Framework and Campaign Management Tool Assessment Framework for Sales Enablement.
• Involved in conducting market research to provide fact-based value propositions to the Bid Management team and Presales team, to help them with RFI, RFP’s, Proposal meetings and Client visits.
• Underwent several courses and acquired various Internal & External Certifications on a wide range of Marketing Automation and Social Media Management tools and have gained proficient experience in using tools like Adobe Campaign, IBM Unica, Adobe Audience Manager and Adobe Social.
• Supporting thought leadership Initiatives by contributing to various articles and presentations internally.
• Supporting large-scale Digital Transformation deals by drawing conclusions from client inputs and applying business insights to formulate Strategic Recommendations.
• Took up the initiative to Support the team as a Knowledge Analyst by holding the database of previous assignments and liaising with SME’s to deliver and respond to RFI’s and RFP’s.

Analyst

• Worked on various Brand Strategy and consulting projects ranging from Electronics, Health care, FMCG and hospitality sectors
• Data Planning and Executing various Digital Marketing campaigns like Facebook, E-Mail, Push and SMS campaigns for an MNC across the whole SEA Region (7 Countries)
• Proficient experience in using CRM and handling large amounts of customer data worked on SAP HYBRIS Marketing
• Developing insights and recommendations related to Online UX, Marketing Analytics, Social Media Analytics for various clients across different industries
• Delivered Various Digital Analytics projects and have good proficiency in using Social Listening tools like Salesforce Radian 6, Brand watch and Synthesio
• Working and supporting the Planners and other agency-wide teams for business pitches and new business development.

Research Analyst

System Engineer

Degree Programs

Master’s Degree, Contemporary Marketing Management

Product Management, Product Management

PG Diploma, Digital Marketing

Bachelor of Technology (B.Tech.), Electronics and Communications Engineering

Licenses and Certifications

Salesforce Certified Marketing Cloud Administrator

Salesforce Certified Marketing Cloud Email Specialist

AWS Business Professional – Digital

Neil Blumenthal on Branding

ASCENT Leadership Program

CAPSTONE Business Simulation

Pricing Simulation: Universal Rental Car

Information Technology Infrastructure Library (ITIL V3)

Certificate in Payment Cards and Fraud Management Advanced

Microsoft HTML5 with Java Script and CSS3 (MS) Certification

Certificate in Payment Cards and Fraud Management

Certified Scrum Product Owner ®

Foundation Certificate in Banking