Livia Justo
Skill Scoreⓘ
Rookie (2/6)
169
Industries
Enterprise Tech
Product Management - Digital Center at Braskem

Passionate about Product Management and working with digital technologies since 2018, I have a vast range of experience in Digital Products , Customer Experience , Marketing and Communication , helpling organizations get better outcomes for their products and users by using lean methods . I coach Product Owners, Associate and Senior Product Managers to create, improve and grow their products.
Also offer voluntary mentoring to people within the wider worldwide Product community and do some extra work in my project a side where I coach the Founders in the product growth strategy.
With experience in Agile, Change Management and others Digital areas, I have managed internal B2B products in Software, Web and Mobile App across Customer Services, Sales, Marketing and Industrial areas. Open to work from Brazil or remote roles.

Skills
Evaluated for Product Manager and Generalist PM role archetypeⓘ
Performance by Category
Communication
0%
Strategy
0%
Design
0%
Technology
0%
Execution
0%
Go-to-market
0%
Top Skills
Metrics definition Listening Negotiation Writing and presentation Product vision Business model design Market analysis Product roadmap Build vs buy vs partner Feature prioritization Data retrieval Product requirements User journey and personas User research User feedback review Stakeholder alignment Performance tracking Growth experiments Pricing strategy Market positioning Digital marketing Sales training and support Marketing collateral Distribution planning Relationship building
Skill Progression
Experience

Senior Product Manager

  • Braskem
  • Full-Time
  • São Paulo, Brazil
  • Oct 2021 - Present · 8 mos

Coach Product Owners, Associate to Senior Product Managers to create, improve and grow their internal products in all dimensions Discovery, Delivery, Strategy and Behaviours
Identify market fit and oportunnities within the organization together with innovation team
Define product vision, strategy, roadmap , plan, design, test, lauch, monitor together with a multdisciplinary team (Designers, Developers, Agile, Marketing, Business)
Guarantee financial and technical resources for the product.
Unlock value by delivering MVP and scaling fast throughout the company
Outcome of coaching PM´s: Reduced time to market in 40% and enabled R$1 Bi of value to Braskem

Change Management

  • Braskem
  • Full-Time
  • Nov 2019 - Present · 2 yrs 7 mos

Act as Product Marketing, responsible for product launch strategy of 6 internal products related to Supply Chain process, 1000+ stakeholders involved. Outcome was adding R$100M earnings in one year through enabling users’ adoption. Co-founder of SPEAR (Braskem official internal methodology of Change management)

Marketing Specialist (B2B)

  • Braskem
  • Full-Time
  • Sao Paulo, Brazil
  • Jan 2016 - Nov 2019 · 3 yrs 11 mos

Marketing and communications strategy for Chemicals B.U, global brand positioning , marketing campaigns driven by roi , organize events , lead generation and optimize CRM platform to a better customer experience increasing number of clients and sales revenue.

Commercial Analyst

  • Braskem
  • Full-Time
  • São Paulo Area, Brazil
  • Jan 2014 - Dec 2015 · 2 yrs

Acting as Product Owner and Change Management, leader of CRM Project in Chemical BU, plan, design, development, implement, measure for 50 users from Marketing and Sales area

Senior Customer Services

  • Braskem
  • Full-Time
  • Sao Paulo, Brazil
  • Nov 2010 - Dec 2013 · 3 yrs 2 mos

Focal point of a team of 5 members, transforming the area into a Customer Services focused in improve customer satisfaction.

Customer Services Analyst

  • Natura
  • Full-Time
  • Sao paulo, Brazil
  • Aug 2007 - Oct 2007 · 3 mos

Support management, regarding third-party, contract of Natura customer services.
Structuring and monitoring KPI set in contract and toward support leadership decision making
Supporting and creating training materials to customer services team members focusing in quality improvement.

Call Center Supervisor

  • TIM
  • Full-Time
  • São Paulo Area, Brazil
  • Jan 2007 - Jul 2007 · 7 mos

Supervisor of a team with in 10 members (telemarketing) where I could learn the sense of urgency , prioritization and problem solver . Interfacing with lots of areas in order to solve customer´s problem. In addition I learned how to lead and manage a team.

Call Center Project Analyst

  • TIM
  • Full-Time
  • Rio de Janeiro Area, Brazil
  • Jan 2005 - Dec 2006 · 2 yrs

I joined TIM Telecom on a key moment , they were starting up its operations in Brazil . I was able to develop activities related to customer services projects, such as help to structure and implement CRM strategy, create process to prospect new clients and maintenance/retetion of customer base. Develop trainning material and monitor customer services in order to assurance a great customer experience.

Degree Programs

Master of Marketing, Marketing & Communications

  • ESPM Escola Superior de Propaganda e Marketing
  • 2015 - 2016

International Programa ESPM, Marketing

  • EADA Business School
  • 2018 - 2018

Turismo, Gestão e Planejamento de Eventos

  • Universidade Anhembi Morumbi
  • 2005 - 2008

Licenses and Certifications

Customer Experience Management

Introdução à Ciência de Dados 2.0

  • Data Science Academy
  • Issued Apr 2019 · No Expiration Date

Sympla Academy

  • Sympla
  • Issued Aug 2018 · No Expiration Date

Curso de Oratória e Comunicação

  • Instituto Reinaldo Polito S/C Ltda
  • Issued Sep 2017 · No Expiration Date

Fundamentos da Industria Petroquimica

  • Nexant
  • Issued Feb 2016 · No Expiration Date

Certified Product Manager (CPM)

  • Product School
  • Issued Apr 2022 · Expires Apr 2024