Instructional Designer/Product Manager
- EMPOWERED EDUCATION
- Full-Time
- Jan 2017 - Aug 2021
• Increased company value by 600% through the design and execution of product plans for educational courses serving over 20,000 students.
• Boosted student satisfaction of foundational products from below 60% average to 95% average through strategic market analysis.
• Shipped 20+ new product initiatives using analytical insights into existing products and features to increase student conversion rates.
• Collaborated with marketing and sales teams to strategically increase student engagement by 45%.
• Optimized student onboarding process to improve conversion and retention rates by 40% on average.
• Delivered large-scale content redesigns and integrated advances in course offerings between cross-functional teams.
• Worked directly with company founders and board members to design an online course roadmap and communicate with SMEs to improve content impact.
• Conducted product gap assessments and strategic learning assessments to develop the basis for curriculum development or update.
• Led the development of an organization-wide content creation system resulting in a 100% increase in content reliability and effective team collaboration. Created and launched fve e-learning modules, yielding a 200% increase in user engagement.