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Jordan Carlson
  • 9 years of experience
Skill Scoreⓘ
Rookie (2/6)
109
Industries
No Industries Found.
Skills
Evaluated for VP of Product and Generalist PM role archetypeⓘ
Performance by Category
Communication
0%
Strategy
0%
Design
0%
Technology
0%
Execution
0%
Go-to-market
0%
Top Skills
Agile methodologies Stakeholder alignment Product vision Market positioning Business model design Feature prioritization User journey and personas User feedback review Product roadmap Product requirements
Skill Progression
Experience

Head of Product

  • Roar Social
  • Full-Time
  • Sep 2021 - Nov 2023

Championed a zero to one product strategy, leading a team of four PMs to conceptualize, iterate, test, and launch a novel social media platform. Pioneered unique content discovery experience to give users control of their algorithm, leading to a 40% increase in user engagement Devised gamification mechanisms to merge user engagement and philanthropic donations, leading to over 10% of users making a donation. Spearheaded a data-driven culture, implementing real-time analytics dashboards that led to agile decision-making and a 20% faster time to-market for new features.

Consultant

  • Prelay
  • Full-Time
  • Sep 2020 - Aug 2021

Offered product expertise to Y-Combinator (Season 20) startup to enhance ecosystem integrations, improving sales velocity by 15% and contributing to a Series A funding round within six months of engagement. Curated and executed GTM strategies, driving over 400 quality leads including notable collaborations with LaunchDarkly, CVent, and Cockroach Labs.

Co-Founder & Chief Product Officer

  • Foreknow
  • Full-Time
  • May 2017 - Sep 2020

Architected and launched an AI-driven SaaS platform for retail customer engagement, elevating in-store conversions by 12%. Productized strategic data partnerships, tripling revenue and innovating a channel sales model for product scalability. Orchestrated cutting-edge AI research in human mobility analytics, boosting forecast accuracy by 48% and securing a high-impact partnership with a leading telecom provider. Institutionalized agile development processes, streamlining product deliverables and ensuring alignment with market needs.

Team Lead – Business Development

  • Salesforce
  • Full-Time
  • Dec 2014 - Apr 2017

Consistently surpassed sales targets by 30%, initiating over 150 strategic customer relationships. Spearheaded the seamless integration of the Marketing Cloud division, fostering collaboration and unified sales approaches. Collaborated with product and marketing teams to perform user research on Marketing Cloud Guided Tour that generated hundreds of leads and became the second-highest conversion channel.

Degree Programs

BA, ECONOMICS

  • Anderson University
  • BA, ECONOMICS
  • Aug 2007 - Jan 2011

 

Licenses and Certifications

No Licenses or Certifications Found.