Associate Product Manager
- Joveo
- Full-Time
- May 2022 - Present · 1 mo
Gaurav Kodande
Skill Scoreⓘ
Rookie (2/6)
118
Industries
Information Technology
Product at Joveo | Ad Tech | Nextleap Fellow | ex- Seekho | Growth Hacker | MBA at PUMBA
I believe in data driven growth, because what we measure is what we can grow.
Following are my product management specific competencies
– Conversion Rate Optimisation (CRO)
– Product Analytics (Mixpanel, Google Analytics, Clevertap)
– UI design & UX optimisation
– Optimising product messaging using attention insight tools (Copy writing, web UX copy)
– Competitor Analysis and gathering competitive intelligence for GTM
– Conversational Marketing : ManyChat (Chat Bot Marketing), Drift
– Landing Page Design & Optimisation : WIX, Swipe Pages, Webflow
– User Behaviour Analytics – Clarity, Hotjar
– Target Audience Research
– Process Creation and optimisation
Skills
Evaluated for and
PM role archetypeⓘ
Performance by Category
Communication
Strategy
Design
Technology
Execution
Go-to-market
Top Skills
Skill Progression
Experience
User Engagement Intern
- Seekho
- Full-Time
- Sep 2021 - Oct 2021 · 2 mos
Growth Marketing Intern
- Seekho
- Full-Time
- May 2021 - Jun 2021 · 2 mos
Freelance Marketing – Product -Growth Consultant
- Self Employed
- Full-Time
- Pune Area, India
- Aug 2019 - Oct 2020 · 1 yr 3 mos
Digital Marketing Strategy
Facebook Ads
Content
Content Strategy
Growth Hacker/Social Media
- BDS - Bagade Digital Services
- Full-Time
- Jan 2018 - Jul 2019 · 1 yr 7 mos
My responsibilities at BDS which I successfully accomplished
– Consulted small and medium scale businesses in Pune for digital marketing
– Gathered requirements from clients
– Mapped requirements with the possible digital first strategy for the brand
– Planned & pitched custom digital marketing strategy for the brand
– Managed content creation process
– Designed and implemented Facebook Ads Campaign, Retargeting campaign
– Implemented messenger bot for a restaurant client to increase awareness
– Lead nurturing and campaign optimisation to increase lead conversion rate
– Designed landing pages (Content + Copy writing), A/B testing landing pages, optimising landing page using user behaviour analytics tools
– Lead complete digital brand building for a local F&B brand’s restaurant, implemented digital awareness campaigns through Facebook and Instagram successfully and ensured that the brand is recognised locally.
Co-Founder
- Kairos Technologies (MONIMO)
- Full-Time
- Pune Area, India
- Dec 2016 - Sep 2017 · 10 mos
Treasurer
- PICT ACM Student Chapter
- Full-Time
- Pune
- Aug 2014 - May 2015 · 10 mos
Being promoted from PASC member to Finance Head gave me a great opportunity to develop my cross-functional team leadership and develop team building skills.
My responsibilities were
– Allocating financial resources for various verticals of event from the budget
– Maintaining proof of various expenses
– Ensuring early preparedness of all the necessary arrangements for Pulzion’ 2014
– Verifying all bills and present the budget and final report to PICT ACM faculty head Dr.Geetanjali Kale Ma’am
Content Writer and Designer
- authenTECH '14 - Technology Magazine published by PASC (PICT ACM STUDENT CHAPTER)
- Full-Time
- Aug 2014 - May 2015 · 10 mos
As an active member of PASC , we published a technology magazine titled ‘authenTECH’
I got first hand experience of managing ‘Content Creation’ process.
– Developing content pipeline
– Content process
– Adobe Illustrator
– Adobe Indesign
– Adobe Photoshop
You can download magazine from
https://goo.gl/8bpnUP
Degree Programs
MBA, Marketing & Strategy
- Department of Management Sciences (PUMBA), Savitribai Phule Pune University
- 2020 - 2022
Bachelor of Engineering (B.E.), Computer Engineering
- Pune Institute of Computer Technology
- 2012 - 2016
High School, Schooling
- Adarsh Vidyalaya Chikhli
- 2005 - 2010
Licenses and Certifications
No Licenses or Certifications Found.