How can we improve the Real World Data feature in healthcare. Focus on patient engagement.
Google- Whitney Chard
Clarifying Questions
- Are we looking for patient as a user or do we have other users as well? Patient
- Does RWD feature already exists or do we need to create a new Feature? New Feature
- Does this New Feature should be StandAlone Product for the patient or should be the part of the existing Product? Existing Product
User Persona
Age: 25 – 40 Years
Gender: Female
Profession: Business Women
Customer Needs
- Getting Treatment and preventive measures by entering symptoms and illness.
- Tracking her health by comparing with her peers.
- Engaging herself with the related community where she can understand her health in a better way by listening to the peers.
Priortized Needs
| Customer Needs | Impact | Complexity |
| Getting Treatment and preventive measures by entering symptoms and illness. | High | Medium |
| Tracking her health by comparing with her peers. | High | High |
| Engaging herself with the related community where she can understand her health in a better way by listening to the peers. | High | High |
I would pick “Getting Treatment and preventive measures by entering symptoms and illness” as it is of High Impact and Medium Complexity as compared to other needs. Community Forum as it is needed to engage more patients through the discussions happening daily.
Solutions
| Problem | Solution |
| Getting Treatment and preventive measures by entering symptoms and illness. | ChatBot which can ask the patients with some questions like Symptoms , illness and provide the preventive measures and treatment related information with patients data Product is having with the last visited patients. |
| Engaging herself with the related community where she can understand her health in a better way by listening to the peers. | Community Forum which she can join and discuss about her health problems with her peers on the daily basis. |
Priortized Solution
| Solution | Impact | Complexity | Dependency |
| ChatBot which can ask the patients with some questions like Symptoms , illness and provide the preventive measures and treatment related information with patients data Product is having with the last visited patients. | High | Medium | Research on the Chatbots API works on Recommendation system using neural network based algorithm which could fit the business need. |
| Community Forum | High | High | Creating Forums according to the Symptoms and Illness |
Metrics
Growth in % of Patients time spend with the product on monthly basis.
Growth in % of New Patients Sign Up on monthly basis.
Summarize
| Goals | Product which could provide the patient with the information related to his health. |
| Needs | Place where he can go and look for the solution related to his health |
| Solution | ChatBot which can ask the patients with some questions like Symptoms , illness and provide the preventive measures and treatment related information with patients data Product is having with the last visited patients, Community Forum |
| Next Steps | Health Tracking Dashboard |