Unica Le
Skill Score
Novice (1/6)
???? Product Management • Web VR Design @ Kernel Labs | Program Assistant @ Bellevue College | Founder @ HEARO ? Resume Consultant ?? Entrepreneur ? (unicale.net)

Hi there! ? Thank you for being here. I am Unica Le (she/her), a proud first-generation Chinese-Vietnamese American-born citizen, passionate about turning ideas into reality. ?

I wear many hats where I do a variety of different things each day! ?

I am constantly:

? Staying passionate
? Nurturing creativity
? Welcoming change

I have served variously as a role model, mentor, and advisor around career exploration, goal-settings, startup initiatives, and professional development for college students and early career professionals. I have a deep passion for helping individuals advance their career through professional growth and networking strategies.

As a well-rounded creator, web designer, social media marketer, project manager, and resume consultant, I have worked with cross-functional teams at startups and have nurtured organizations/small businesses to solve real-world challenges through business development, design-thinking, and creative innovation.

???????????? ????? ?
In the next 2-5 years, I aspire to help make creators, students, and entrepreneurs’ lives better and drive positive social changes for underrepresented women through holistic coaching, product marketing/management, and creative design.

I’d love the opportunity to work in an innovative, tech-ed, and creator space where I can continue to foster my creativity while supporting the growth of the company to expand access and resources for marginalized groups/individuals. ???

????? & ?????????? ?
Agile (Kanban, Scrum), Bootstrap, Canva, FL Studio, Final Cut Pro, Figma, iMovie, Notion, WordPress

A collection of kind words & appreciation from folks, and a reminder for me to keep creating.
Thank you 🙂 https://padlet.com/unicale/walloflove

Martial Arts ? Reading ? Piano ? Poetry ?? Yoga ?? Crafting & Designing ?

Personal site ? https://jemi.so/unicale
Capstone portfolio ? http://unicale.net
Hobby gallery ? https://bit.ly/unica-hobby-portfolio
Interactive resume ? https://bit.ly/unica-interactive-resume

If you have any questions or would like to collaborate, please feel free to message me through LinkedIn, email me ? [email protected], or schedule a virtual chat here: https://unicale.trycoffeechats.com ?

Let’s connect! ?

Evaluated for Product Manager and Growth PM role archetype
Performance by Category
Top Skills
Listening Negotiation Writing and presentation Build vs buy vs partner Wireframes and mocks Stakeholder alignment Digital marketing Marketing collateral Relationship building
Skill Progression

Product Management

Kernel Labs is a tech startup incubator based in Seattle with deep expertise in machine learning, computer vision, and security.

? We are currently building a no-code immersive web 3D/VR building platform ?

? Check out some of my design samples: https://3deck.io/u/unica ?

• Build 4-5 immersive 3D web VR design content while identifying user personas and developing wireframes to solidify target segments from the early stages

• Design Figma mockups and suggested 5+ solutions to implement 55% new technical and design features on the editing dashboard to improve UI changes on the product

• Define product requirements & strategy, research product-market fit for target use cases, and provide written feedback on product descriptions and specifications to help inform design decisions

• Collaborate closely with the growth marketing, product management/operations, and development team on product design ideas to activate go-to-market plans that have an impact on creators, design businesses, higher education, and aviation professionals

Product Management Fellow, Growth Marketing

? Build a no-code, modern website for free: https://jemi.so/

The Jemi Fellowship is a 3-4 week program where students get together to learn product management and entrepreneurship through group projects and Zoom webinars. Students will gain exposure to the tech/startup industry while getting hands-on experience scaling a YC20 startup focused on empowering creators and entrepreneurs.

? Created a product marketing strategy roadmap to generate new leads by building new partnerships and promoting new product portfolio features (i.e. e-commerce sites, business landing pages, and more)

? Conducted 5 user interviews and acquisitions to improve the front-and-back-end development of the product, onboarding 70+ new user sign-ups within 3 weeks

? Selected as 1 of 30 students globally for the fellowship program to learn and work on product management and entrepreneurship projects.

? Learn more about the Jemi fellowship here: https://bit.ly/jemi-fellowship-jf2

Recruitment Coordinator

• Led talent acquisition services per week through recruiting pipelines, screening phone calls, engaging in offer negotiation, and onboarding 2 embedded firmware engineers, 2 senior mechanical engineers, 3 product designers, 3 software web developers, executive assistants, and more

• Sourced top-talent candidates in the tech startup industry and created new recruiting tracking system on Greenhouse, LinkedIn Recruiting, and Zoho to improve scheduling efficiency by 50%

• Identified top talent by utilizing Boolean search strings in LinkedIn, Hiretool, and Google Search, and placed 13+ new candidates at partner companies, resulting in a 75% increase in our clients’ onboarding and hiring process

• Conducted 30+ phone screen candidate interviews for electrical & mechanical engineering and web developers to determine behavioral and technical fits/credentials

• Scheduled 100+ interviews for both candidates and clients while communicating with 3 startup companies’ executives to design the candidate experience on a monthly basis

Program Assistant

? www.bellevuecollege.edu/rise
? https://jemi.so/bcstem
? https://beacons.ai/bc.fys

• Redesign user-centered pages by creating wireframes and mockups for 5+ program/department websites to improve the usability and accessibility of its navigation structure, implementation, and execution efforts

• Pioneer the use of A/B testing to drive response-rate gains of 25% on landing homepage by consistently working with students and staff to gather feedback

• Design flyers, banners, videos, link-in-bio sites, and other marketing materials for 3 social media platforms, generating +66.6% increase in post interactions and engagement within 1 month

• Identify students’ pain points and key gaps in their job search process through 1:1 peer advising, surveys, and interviews to help them land internships/job interviews and transfer to 4-year universities

• Compile resume, cover letter, and LinkedIn resources for students to implement on the Center of Career Connections webpage based on international and non-traditional student needs

• Onboarded and trained 6+ student peer educators through orientation materials while developing a roadmap to communicate and organize various projects across different working groups

Founder & Consultant

? I help students and creators start, build, and design their passion projects or startup business.
? I provide feedback and consultation sessions on resume/LinkedIn reviews, cover letters, networking, and mock interviews.

? http://bit.ly/unicale-consultation-info

• Advise 50+ college students (with a focus on helping international students) on resume edits/reviews, cover letters, Linkedin, interviews, personal statements, and academic/career support with consistent 5-star reviews for excellent quality and service

• Helped students land jobs and interviews at Amazon, Aegis Living, Google, Microsoft, King County, University of Washington, and more by providing follow-up sessions and feedback

• Evaluated findings and recommendations which was presented at the CEP (Community, Environment & Planning) Senior Project Film Festival with over 250 guests and 100+ views on YouTube within 5 days

• Designed 10+ project planning templates and frameworks for students, reaching 15+ new subscribers via newsletter

Business Development Intern

? https://seecking.com

• Developed a collaborative effort with 4 cross-functional teams of a 20-member working group to create unified content, redesign the branding, and help manage the product design requirements

• Performed competitive analysis, conducted market research, wrote feature specs, and produced a 12-page pitch deck, leading the co-founding team to achieve 2nd place for the Student Venture Capital Summit presentation

• Developed and secured 5 new partnerships with nonprofit organizations and Startup YCs to enhance and nurture company growth

• Increased Instagram profile traffic by 95.6% through digital marketing campaigns, social media data analysis, resulting in 100+ new followers in 7 days

• Proposed research and brainstorming topics with cross-functional teams (i.e. co-founding engineers, UX/UI designers, product managers, marketing team)

Founder, Executive Director

Website ? https://jemi.so/hearo
Instagram ? www.instagram.com/hearo.io

HEARO was started off as a capstone project during the summer of 2020, now turned into a peer mentorship community platform with a focus on helping underrepresented students to incorporate holistic wellness in their daily lives to enhance their productivity and academic/work experiences; all in an effort to improve their personal health and positive career outcomes.

• Built 3 online community learning programs to advocate for underrepresented college students and managed an executive team of 6 from scratch

• Collaborated with 5+ student-led organizations and diverse sets of stakeholders to execute high-impact experiential-learning projects for 100+ students

• Managed and planned social media content strategy (WordPress, Facebook, Instagram, YouTube, LinkedIn), marketing development, and project workflow through cross-functional project management and cross-team collaboration

• Spearheaded hiring process by creating and reviewing 15+ applications, interviewing and training leadership candidates, and supervising a team of 8 peer mentors, 5 ambassadors, and 5 executive leaders

• Design 70+ social media graphics and supervised marketing campaigns across Instagram, Facebook, LinkedIn, Mailchimp, and YouTube, reaching over 580 accounts (+177% increase in social media activity) in one month

• Pioneered an online wellness retreat; organized, planned, and hosted 10+ career-building and holistic wellness (yoga, mindfulness, self-defense, etc.) workshops for 100+ registered participants from 7 states and 5 countries

• Maintained accountability with 15+ team members using a new workflow system for 98% task completion

Strategy & Operations Intern

? www.empowermentinnovationlab.org

• Developed and created an initiative to foster rapid change with a collaborative community, resulting in 360+ members increase on a new Facebook group within 3 weeks

• Customized 2 statistical data collection templates for hypothesis testing to validate data and interpretations, and perform evaluation strategies for the organization’s internal business performance

• Restructured file-sharing system via Google Drive and improved teamwork performance by 60%

• Designed over 10+ flyers and posters, and wrote bi-weekly articles to enhance social media presence and promote awareness on resources and services that benefit marginalized communities

• Managed over 3 projects and tasks at a given time to meet weekly deadlines

• Oversaw and led the internal and external operations relevant to strategic media planning, event outreach, coordinate logistics of team meeting schedules, and assisted in the design of a communication aid prototype for marginalized individuals and communities

Local Liaison Intern – Office of Student Legislative Affairs

• Conducted student user interviews and launched a survey completed by over 280 college students across 15 community and technical colleges for on-site healthcare needs, resulting in the creation of a student health and wellness committee at the college

• Achieved first place on winning the majority of students vote for the Legislative Caucus Development to move the healthcare policy statement forward for the 2019 Legislative Action Agenda

• Presented proposal and key recommendations to key stakeholders including the Council of Unions & Student Programs Executive Board, the President of Bellevue College, 6 King County councilmembers, and 5 legislators

• Recruited and led 8 volunteers to market a student-run event resulting in 300 tickets sold in 2 weeks

• Earned the 2019 BC International Education & Global Initiatives Volunteer Award

Degree Programs

Bachelor of Arts – BA, Community, Environment & Planning (Public Health-Global Health, Business Entrepreneurship), 3.7

Associate of Arts and Sciences – AAS , Multi-/Interdisciplinary Studies, General

Licenses and Certifications

Diversity and Inclusion in Marketing: Inclusive Language for Marketers

Agile Product Owner Role: Foundations

Product Management: Building a Product Roadmap

Design Thinking: Understanding the Process

Vinyasa Yoga Teacher

Personal Branding on Social Media

Small Business Marketing

Operator Cosmetologist